Postal Regulations Compliance
What do you get when you cross postal regulations with the dynamic power of color laser personalization? You get Dynamic, Digital Direct Mail that is optimized for effectiveness. While we did not ‘invent’ on demand printing, we did figure out the cost effective way of using color laser on demand printing technology and printed over a million pieces of direct mail using this robust technology of tomorrow.
Everyone knows that digital on demand printing is more expensive compared to conventional offset printing, but when you add the costs of offset printing and personalization… in small enough volumes (under 25000 pieces per job) this technology could actually be a money saving alternative.
Another advantage is speed. If you upload the artwork and data in our web-based Data Bank by 4:00 p.m. today, it would get proofed in the evening, print overnight, get folded in the morning and will be in the mail tomorrow. Of course, you have the ability to make unlimited versions and job pooling to save even more money. Dynamic Direct Mail does to direct mail industry what Color TV did to Television. We have put together a small brochure that explains this concept in more detail. When you request this brochure we will also send you some samples in PDF format that you can view.

