Design & Copy Strategy
The Data Bank is an on line version of the ‘Production Schedule’ that can be used by a Printer, Mail House, Agency or the Direct Marketer. It allows all the players involved to log in, upload their piece, (Data, Image, Copy or Completed design file), check status on the project, view proof on line and sign off on the proof. Each player is allowed to see the rows and columns they are allowed to see, whereas the administrator has the global look at the complete picture. In addition, the databank has following features:
• ASP Environment: On line hosting of your prospect and customer database with ‘add-change-delete’ privileges to the database administrator and ‘view’ privileges to the rest of the team that need to run the query.
• Job Journal: A virtual ‘Notepad’ where team members can post their comments, concerns, orders, authorizations in a secure, asynchronous environment for the team to read, respond and react to. It is also an excellent paper trail that can be referred to when the same job comes up again.
• Event Calendar: A multi-facet calendar that can be used to track important milestone. This calendar does not clutter your Outlook and you are able to filter event that are pertaining to a certain job, group or client.
• Contact List: An on line list of important contacts that contribute to the project. Team members may have restricted or unrestricted access to all or limited contacts on the list.
• Document Library: This is your private marketing space on the web where you store your digital marketing assets and archives that your team can share. Team members can have restricted, temporary or full access to the document library including the ability to ‘check out’ a document so no one can download a document while it is being worked on by a team member.
• Links Library: Here you would store all your important links and share those you want to share with the team members who are split up in to groups.
• E Form: E Forms are electronic versions of forms (quote requests, job tickets, purchase orders) that can be filled out by your clients or team members and can be stored and viewed at a later date. The e-forms are not linked to a database at the back end.
• Groups: An easy way to manage access and privileges for your team members. You can set up a group for a job, for a client, for a vendor or for administrative team members. Once groups are set up, you can set up access privileges for the whole group on the fly. Want to upload a document that you want the sales team to see and the database administrator to edit… just upload the document and check off the right box to provide access as you upload the document.
We can arrange for a FREE on line demonstration that will stay live for 30 days. Upon accepting the purchase order, the system can be set up in five working days after you sit down with the set up staff. During the initial consultation meeting we will determine if you can start with the ‘Basic Set up’ or if you are going to need the help of the ‘Custom set up’ team. Some custom set up options are setting up a Shipping or billing interface, building an extensive database and assistance with migration to the on line system.
